- 6 hours
- Get noticed with social media
- Deep dive into social media
- Make the most of video
- Get started with content marketing
- No prior experience or specific tools required
- Come with a professional certificate from Google
- manage digital marketing campaigns, attract and engage customers, and sell products online
- No relevant experience required
- 100% remote, online learning
- Under 10 hours of study a week, complete in 6 months
- 3 hours
- The Power of Storytelling
- Building a Content Creation Framework
- Planning a Long-Term Content Strategy
- Generating Content Ideas
- Creating Quality Blog Content Your Audience Loves to Read and Share
- How HubSpot Uses Blogging to Rank #1 on Google
- Extending the Value of Your Content Through Repurposing
- Creating Topic Clusters and Pillar Pages
- How to Create a Successful Video Marketing Strategy
- Building a Guest Blogging Strategy Powered by SEO
- How to Effectively Promote Content
- Measuring and Analyzing Your Content
- 3 hours
- Content Analysis and Optimization
- Content Research and Ideation
- Content Distribution
- Content Performance and Management
- 2 hours
- Defining Content Marketing
- Creating a Foundation for Content Marketing
- Creating Your Content Plan
- Creating Your Content
- Promoting Your Content
- Measuring Your Content
- use the proven They Ask, You Answer framework to build trust and make customers want to buy from you
- Marcus Sheridan
- Academy
- Blog
- eBook
- Podcast
- Webinar