- provides a value on top of just scarcity
- valued based on their underlying utility
- e.g. ticket to a special event, a playable character in a game
Examples
VeeFriends
- you can access events and conferences and coaching sessions
- the art is the insignificant part ot the project
Kings of Leon (music)
- limited edition vinyls
- live show VIPs front row seats, private car pickups, hangout with the bands, etc
Crypto Gonks (game)
- everyone who participate can win a prize (winner gets the biggest slice)