Lead generation – how to do it?

1. Send 75 Cold Emails And Linkedin Messages Per Day

2. Write Like You’re Writing To A Friend

  • but keep it professional

3. Don’t Share Too Much Information In Your Outreach

  • don’t confuse people. all you want is for them to book a call, so tell them to book a call

4. Have A Clear Call To Action

  • don’t say “let me know.” tell them to book a call

5. Follow Up

  • the magic is in the follow-up! people are busy. don’t give up easily
  • follow up 3 times (total 4 times)
  • formula: follow up 3 -7 days after the previous one

6. If Something Is Working, Double Down

  • if something is working, there’s no need to switch to other things