1. Send 75 Cold Emails And Linkedin Messages Per Day
2. Write Like You’re Writing To A Friend
- but keep it professional
3. Don’t Share Too Much Information In Your Outreach
- don’t confuse people. all you want is for them to book a call, so tell them to book a call
4. Have A Clear Call To Action
- don’t say “let me know.” tell them to book a call
5. Follow Up
- the magic is in the follow-up! people are busy. don’t give up easily
- follow up 3 times (total 4 times)
- formula: follow up 3 -7 days after the previous one
6. If Something Is Working, Double Down
- if something is working, there’s no need to switch to other things