How to start making YouTube Shorts that get results

Don’t give up! Because growth can happen all of the sudden!

1. Make sure you are interested in your channel topic

  • otherwise you will lose motivation and give up
  • you won’t be able to keep spending time to create content about something you don’t care for

2. Study the performance of the Shorts every day

  • if you feel bored, viewers will feel bored too
  • find out why some videos can keep the viewers longer than the other
  • what techniques are used in the video?
  • learn about apply to other videos

4. Retention matters

  • Use visuals / movements and audio in the first few seconds to capture viewers’s attention

5. Make your video appear to the largest audience possible

  • e.g. focus on people who like football rather than die hard football fans
  • use no words so you don’t restrict only to viewers who understand the language (depending on type of content)
    • use emojis or graphics to draw attention

6. Set realistic goals if you want to make money

  • YouTuber Partner Program
    • 1,000 subscribers
    • 10M Shorts views in the last 90 days
    • or 4k watch hours in the last 12 months
  • It takes weeks for your videos to be pushed into the algorithm, so don’t give up so easily  
  • each Short with 6M views earns about $100